Ankama Expands the Krosmoz Universe with the Launch of the Welsh and Shedar Webtoon Following Its Animated Series Debut

PARIS — In a strategic move to deepen audience engagement across multiple digital formats, French independent entertainment powerhouse Ankama has officially launched a companion 12-episode webtoon for its latest animated property, Welsh & Shedar. Debuting today on Allskreen—Ankama’s dedicated digital webtoon platform—and the proprietary Ankama Launcher, the serialized comic arrives precisely six days after the November 5 animated series premiere. By rolling out a brand-new installment every week, the transmedia enterprise aims to maintain viewer momentum and provide a multi-layered narrative experience that merges traditional broadcast animation with mobile-first digital reading habits.
The release underscores Ankama’s long-standing philosophy of transmedia storytelling, a cornerstone of the company’s operational strategy since the breakout success of its flagship massively multiplayer online role-playing game, DOFUS, back in 2004. Designed to complement the events, tone, and character arcs of the primary television and streaming broadcasts, the Welsh & Shedar webtoon functions as an independent yet deeply integrated expansion of the overarching Krosmoz continuity.
Comprehensive Language Accessibility and Global Reach
Understanding the global footprint of its fan base, Ankama has ensured that the Welsh & Shedar webtoon is accessible to international audiences right out of the gate. From its launch date on November 11, the digital comic is available simultaneously in four primary languages: French, English, Spanish, and Brazilian Portuguese. This multilingual rollout is vital for the Krosmoz ecosystem, which has cultivated passionate communities worldwide through games like DOFUS, WAKFU, and WAVEN, alongside various animated series and feature films.
By removing language barriers for its core demographics in Europe, North America, and Latin America, Ankama maximizes the narrative’s reach. The weekly release model—featuring 12 total episodes—is carefully calibrated to sustain audience retention over a three-month period. This steady stream of content keeps fans actively engaged with the intellectual property long after the initial binge-watching window of the animated series has closed, transforming a standard viewing event into an ongoing, interactive habit.
A Narrative Tapestry Rooted in the Krosmoz Mythos

The Welsh & Shedar project dives headfirst into complex emotional territory, blending elements of romance, profound conflict, unavoidable tragedy, and high-stakes adventure. Within the established lore of the Krosmoz—a vast, interconnected fictional universe that bridges all of Ankama’s major creative output—stories rarely shy away from mature themes underneath their stylized, vibrant aesthetics.
The webtoon format offers creators a distinct stylistic advantage over traditional animation. It allows for tighter close-ups on psychological turmoil, pacing that readers can control at their own leisure, and internal monologues that enrich the character motivations established on screen. For fans of the animated series, the webtoon serves not merely as a retelling, but as an expansion, illuminating character backstories, unseen political tensions, and peripheral conflicts that shape the fate of the primary protagonists.
An Artistic Collaborative Melting Pot
Behind the visual presentation of the Welsh & Shedar webtoon is a meticulously curated creative team that bridges seasoned industry veterans with fresh voices emerging from the fields of animation, digital illustration, and independent comic production. This synthesis of talent has become a hallmark of Ankama’s studio culture, fostering internal talent growth while maintaining high artistic benchmarks.
Among the returning collaborators featured on the project are Faorynn, known for contributions to Tales from Externam, DOFUS Touch: The Labyrinth, and Savara; Cha, whose work includes Olympe and Karn: First Blood; Li.Hild, recognized for Speed Run Jam and Tales from Externam; and Boky, who previously lent artistic direction to Oryana and Karn: First Blood.
These industry veterans are joined by a cohort of rising stars who bring fresh perspectives to the Krosmoz aesthetic. This includes Nasak_art, whose portfolio features contributions to Ankama’s acclaimed animated feature film Dragon Princess; GoMar, who gained industry recognition for work on the animated short film Vikings Versus Cannibals (produced in collaboration with prominent digital creator Inoxtag); and Quentiron, a promising young illustrator discovered and nurtured through the official Ankama Editions Award program. This collaborative framework ensures that while the webtoon remains faithful to the visual language of the animated series, it possesses a distinct artistic rhythm on the digital page.
Chronology of the Launch and Strategic Rollout

The staggered rollout of Welsh & Shedar represents a calculated timeline designed to maximize cross-platform synergy:
- November 5, 2026: The animated series of Welsh & Shedar premieres, introducing viewers to the core narrative, setting, and primary character conflicts.
- November 11, 2026 (Launch Day): The 12-episode webtoon officially debuts globally on Allskreen and the Ankama Launcher, releasing in French, English, Spanish, and Brazilian Portuguese simultaneously.
- Weekly Cadence: Subsequent chapters release once per week, systematically expanding the narrative universe over a 12-week publishing window.
- Ongoing Engagement: The conclusion of the webtoon arc aligns with broader promotional cycles for Ankama’s other interconnected game and media properties within the Krosmoz universe.
Ankama’s Transmedia Blueprint and Industry Implications
To fully understand the significance of the Welsh & Shedar webtoon launch, one must examine Ankama’s unique position in the modern entertainment landscape. Operating as an independent French company that controls virtually every tier of production—from initial concept art, game design, and comic scripting to animation studios, publishing houses, and proprietary distribution platforms—Ankama avoids the traditional fragmentation that often plagues multimedia franchises.
Since introducing DOFUS in 2004, a milestone that eventually amassed over 100 million created accounts globally, the company has methodically built the Krosmoz into a unified shared universe. Properties such as DOFUS, WAKFU, WAVEN, and now Welsh & Shedar do not exist in isolation. Instead, they form a cohesive web of interactive and passive media where events in an MMORPG might influence a storyline in a webtoon, which in turn deepens the lore explored in an animated feature film like DOFUS – Book I: Julith or Dragon Princess.
The decision to launch Welsh & Shedar as a cross-medium venture highlights broader shifts in consumer consumption habits. Modern audiences, particularly younger demographics raised on digital-first content, expect intellectual properties to be fluid. They consume stories across multiple devices—transitioning seamlessly from television screens to mobile reading applications like Allskreen, and back into interactive gaming environments via the Ankama Launcher.
By executing a synchronized, multilingual digital release for Welsh & Shedar, Ankama demonstrates how mid-sized independent studios can successfully leverage proprietary ecosystems to compete with larger conglomerates. Rather than relying solely on traditional licensing agreements, Ankama utilizes its in-house animation studio—Ankama Animations—and publishing arms to retain total creative and commercial control.
As the weekly chapters of Welsh & Shedar continue to roll out over the coming months, industry analysts will be watching closely to see how effectively this dual-format release drives platform adoption for Allskreen. For fans of the Krosmoz, however, the implications are much simpler: another rich, visually striking chapter of fantasy storytelling is open for exploration, bridging the gap between animation and sequential art with professional precision.





